Verified project record

every-app/open-seo

A self-hostable, pay-as-you-go SEO application that provides keyword research, rank tracking, competitor insights, backlink analysis, site audits, and AI visibility. It exposes an MCP server for AI agents and requires a paid third-party DataForSEO API for data retrieval.

Project overview

Project type: MCP · AI Search
Use cases: Search & Research
Deployment: Refer to project documentation
License: MIT

Best for

Users and developers seeking a self-hosted, pay-as-you-go SEO toolset who are comfortable using Docker and managing external API keys.
Users wanting to connect their SEO data to AI agents via an MCP server.

Key capabilities

Allows users to perform keyword research.
Allows users to track search ranking positions.
Allows users to gain insights into competitors.
Allows users to analyze backlinks.
Provides workflows for conducting website SEO audits.
Provides insights into AI visibility for SEO.
Exposes an MCP server so AI agents can directly use your SEO data.
Reusable workflows for AI agents that guide them through SEO tasks using the OpenSEO MCP.

Limitations and risks

The Docker version is intended for local use only and runs in single-user mode with no authentication.
Requires a paid third-party DataForSEO API to fetch SEO data.
Users face the risk of uncontrolled spending on pay-as-you-go DataForSEO API costs.

Getting started

Copy the .env.example file to .env, set the DATAFORSEO_API_KEY, run docker compose up -d, and open http://localhost:3001. This method is recommended for local use and requires no coding.

Evidence and sources

README: OpenSEO is an SEO tool for _the people_. If tools like Semrush or Ahrefs are too expensive or bloated, OpenSEO is a pay-as-you-go alternative that you actually control.
GitHub project description: Open source alternative to Semrush and Ahrefs
Release: v0.0.26
README: Top priorities: - Improved and Scheduled Site Audits - Custom Reports for Clients - Local SEO - In App AI Agent
README: - Keyword research - Rank tracking - Competitor Insights - Backlinks - Site Audits - AI Visibility

Reviewed at: 2026-07-21T22:03:01Z